When one of my friends told me that his product is listed in Product Hunt and he needs a review, I saw this platform, couple of years ago, and has been a big fan since then.
If you are an entrepreneur thinking of building a tech product, then you must spend some time discovering and understanding the products coming up almost every day at Product Hunt.
These are startups with amazing people who list their products in Product Hunt to be used by the initial set of high-quality users who can give performance feedback. That can help the product to evolve faster.
It helps you to:
- Discover products coming up every day
- See the reviews
- Understand what the products are about
- Watch product videos
- Go to the product websites
- Check out of the apps
- Find jobs in product companies
- And also discover deals
These products are not easily discoverable on Google searches. These are new products and will take time for indexing.
If you are UI / UX designer, Product Hunt gives you an idea of how super smart guys are producing digital experiences and products in different parts of the world. These are curated products and goes through a filtering process, making it good benchmarks.
You get some good products for free for longer periods and they are figuring out their buyer persona and customers.
If you are in ideation stage of your startup, you get hell lot of ideas.
If you are a tech entrepreneur, it gives you different perspectives on how you can see a product.
If you are a content marketer, this a playground for product stories and exciting content.
If you are a cloud salesperson or marketer, you can find companies interested to take your services.
If you are a tech investor, you get an idea of how this space is growing and evolving with super niche products.
If you are a product marketer, this platform is a must-bookmark.
Follow them on Medium too.
More resources on Product Marketing from my side.
Also, see the article I wrote on Product Marketing Basics for Startups. This article is full of resources, videos, books, benchmarks, and tools essential for product marketing.
Here is a 30-minute podcast on Product Marketing For Zero to One Entrepreneurs. Listen to it on Spotify, Google Podcasts and Apple Podcasts.
Have fun with Product Hunt. 🙂