Growth is the most exciting word in the world of digital marketing. Not 20% annual growth. 10X growth is what excites people. And delivering that growth can’t just happen with tactics. It needs an obnoxious level of work to make it happen. It won’t happen when we are happy. It happens when we hate what we are going through but still enjoy the work.
I read a Zen saying while I was going to sleep. It made me think for more time and this blog is the result of that. It says: Let go or be dragged. Isn’t it profound? In the world, we are obsessive about patiently staying back wherever we are in the name of ‘never ever give up’ – it leads to dragging an unpleasant thing longer than it deserves. Quitting is better than crawling. Failing is better than moderate success.
The growth hackers of the new world believe in the philosophy of – either we do it, or not. Nothing in between. There is no mediocre love, business or life. Live with passion. Blow every moment to 100x. By being mindful. If you are failing, make sure you are not diluting that pain with any holidays or drugs. Let the brain feel it. Rightfully perceived frustration is fuel for massive action.