While visiting colleges, many students ask me if I can put together a digital workshop for them – which is practical, relevant and useful.
After some serious thought and research, I have put together a program – for two days – 15-hour power packed modules – to start developing an appetite for digital marketing.
DAY ONE
how to build a WEBSITE which can help you generate leads and build a brand
– 2 hours
how to SELL your stuff through an eCommerce website without upfront investment
-1 hour
learning to DESIGN social media creatives without learning Adobe Photoshop
-1 hour
GROWTH HACKS in social media marketing using Facebook, Twitter, Linkedin, Instagram, Pinterest, Quora, Google+ and YouTube – proven techniques and top secrets. -3 hours
DAY TWO
learning SOCIAL MEDIA MARKETING through paid media campaigns and reducing cost per lead -1 hour
how to do VIDEO marketing – producing, publishing and promoting videos for your business – get 10x ROI using videos. -1 hour
BLOGGING for inbound sales -1 hour
how to use SEARCH ENGINE OPTIMISATION for getting relevant traffic to your website and converting them -1 hour
developing super CONTENT for inbound lead generation and branding of your business -1 hour
using EMAIL marketing to generate leads -1 hour
MEASURING digital performance with ANALYTICS -1 hour
Last one hour
Developing a digital strategy
Building an action plan to grow 400% in 90 days
The students need to bring laptops and a high-speed Wifi can make life easier for a workshop.
The sessions are powered by Videos | Case studies | Live examples| Practical sessions | Q&A
